The mastermind behind the newly created Ultimate Tennis Showdown (UTS) has said the event has been seen by an estimated 50% of viewers who hadn’t previously watched tennis before.
Patrick Mouratoglou, who is the coach of Serena Williams, spoke out about the exhibition tournament during a video interview with Ubitennis on Sunday. Held at his academy located in the heart of the French Riviera, the UTS has a unique format compared to traditional tennis with players such as Matteo Berrettini and Stefanos Tsitsipas playing. Matches are played in four 10-minute quarters with players serving twice alternatively. Organisers say their format has been ‘inspired by e-sports with fast-paced action, new rules, and plot twists that will keep you on the edge of your seat.’
The inaugural edition of the tournament will conclude on Sunday evening after taking place during the weekends over the past month. Mouratoglou says he is satisfied with how it has gone because it has been endorsed by those who have taken part.
“We are satisfied because it was a great challenge. We started from zero during the confinement; it was just an idea,” he told UbiTennis.
“Then suddenly we decided to make this idea a reality. We’ve been broadcasting in more than 100 countries.’
“I really like the show (UTS) but it is not about me, it is about the players. So I’m happy because the players really enjoyed playing it.”
Mouratoglou has previously said the aim of his event was to attract a younger and newer fan base to the sport. Claiming that the average age of a tennis fan is 61, which is a number that some have questioned. When asked by UbiTennis about his statement, he insists that it is based on accurate information provided throughout the industry via multiple sources. Going on to add that both the ATP and WTA are aware of it.
As for the UTS, the 50-year-old said that he was partly able to achieve his goals when it comes to the target audience. Providing a glimpse into the demographics of the tournament’s audience that he has knowledge of.
“The goal was to bring new people to tennis and I can say that 50% of our audience were previously not watching tennis,” he said. “Secondly, we wanted to bring younger fans because the average age of a tennis fan is getting older. Our average age is 30-year-old.”
UTS have been held behind closed doors due to the COVID-19 pandemic, so their audience has been in the form of subscribers to their social media accounts and streaming platform utslive.tv. The figures provided have been generated based on two methods. The first is an analysis of their social media users in terms of age as well as other things. Furthermore, it has been based on a questionnaire sent to ‘a majority’ of their subscribers.
The significance of these statistics are hard to read into. In a previous interview with UbiTennis last month, Mouratoglou stated that he aims to attract 50,000 subscribers to his platform. It is, however unclear if that has been met with the UTS deciding that they will not be disclosing their platform information to the public. No reason was given as to why this is the case.
“First of all we don’t give these figures (concerning subscribers). I’m not able to give them to you but I’m able to say something about the typology of fans that was following us. The reach on TV was around 20 million, but platform figures are not public.”
Another element to take into account was that the tournament has also been streamed on other various media channels such as Eurosport, Claro Tennis and the Tennis Channel.
What the future holds
Since the birth of the event, some have accused Mouratoglou of trying to change the sport. An allegation that he denies. Instead, he argues that he is exploring ways of attracting more people to the sport with a shorter format. Interestingly, when asked if the rules on the ATP and WTA Tour’s should be changed, he said no because tennis fans are ‘very conservative.’ However, Mouratoglou is a supporter of implementing on-court coaching and has voiced his support for the method on multiple occasions.
“I think they (ATP/WTA) are doing a great job because the tennis fans are very loyal and they have been able to keep them for a long time,” he explained.
“I don’t think they should change anything because tennis fans are very conservative and wouldn’t be happy. I’m not criticising them at all, but what I am just saying is that the average age of a tennis fan is getting older, it’s a fact. It’s not just tennis, it is sport in general.”
Now UTS-1 is coming to an end, plans are already underway for a second tournament that will also feature female players. With Mouratoglou naming Williams and Coco Gauff are two players he would like to see participate. Even more ambitious is the date for the event, which officials are hoping will be before the start of the US Open.
“We are going to do it again. It’s not completely set yet so I can’t say much,” he reveals. “The goal is to also bring women into the event. We are trying to arrange it to take place before the US Open.’
“The most important thing is that the UTS act as a compliment to the Tour’s and both can work alongside each other.”
It remains to be seen when the event will take place, but Mouratoglou says at the moment the plan is for him and Williams to attend the Western and Southern Open, which will take place in New York. If this is the case, in order for UTS-2 to occur, it needs to happen before August 20th.
The UTS has undoubtedly split opinions among fans in the world of tennis, but its founder is determined to find a way to attract more people to the sport in some capacity. It is unclear as to what will happen in the future, but Mouratoglou is hopeful that he can achieve his goals nonetheless.
“Of course, there are a lot of things to improve but for a start from zero I think it is not too bad,” he concludes.
(EXCLUSIVE) Ricardas Berankis’ Coach On Wimbledon Showdown With Rafael Nadal
Dirk Hordorff speaks to UbiTennis about the world No.106 and his chances against the second seed.
Ricardas Berankis is no stranger to Wimbledon as he marks the 12th anniversary of his first-ever main draw win at the tournament after coming through three rounds of qualifying.
A stand-out player in his younger years, the Lithuanian topped the world junior rankings and won the US Open boys title back in 2007 when he defeated Jerzy Janowicz in the final. Transitioning to the pro level was never straightforward for Berankis who is now 32-year-old. Nevertheless, he has made his impression on the Tour with runs to two ATP Tour finals in 2012 (Los Angeles) and 2017 (Moscow). He also won the 2015 US Men’s Clay Court doubles title in Houston alongside Teymuraz Gabashvili.
Today Berankis is ranked 106th in the world, which is 56 places below his career-high. His best performance on the ATP Tour so far this season was in Abu Dubai when he came through qualifying to reach the quarter-finals before losing to Denis Shapovalov. He also reached the final of a Challenger event in Lille.
At Wimbledon this year he started his campaign with a straight-sets win over former semifinalist Sam Querrey. Making it only the fourth time in his career he has won a main draw match at the tournament. His reward is a showdown on Thursday with the formidable Rafael Nadal who is seeking a historic 23rd major title and his third in a row. Nadal defeated Francisco Cerundolo in his opening match.
So can Berankis trouble Nadal on the grass?
The best person to ask is Germany’s Dirk Hordorff who coaches Berankis. The veteran coach has also previously collaborated with the likes of Rainer Schuettler, Lars Burgsmüller, Yen-Hsun Lu, Kristian Pless, Sergiy Stakhovsky, and Vasek Pospisil.
During an email exchange with UbiTennis, Hordorff shared his thoughts about Berankis’ upcoming clash with Nadal.
UBITENNIS: It wasn’t until Melbourne this year that Ricardas played Nadal on the Tour for the first time. He lost the match 6-2, 7-5. What did his team learn from that experience?
HIRDORFF: I was not in Melbourne, but I coached unsuccessfully in a lot of matches against Rafa. He is next to Novak (Djokovic) over so many years as a true champion and a great person outside the court. You learn every match against him and Ricardas is ready for this match.
UBITENNIS: When it comes to playing a member of the Big Three, how do you as a coach go about dealing with Berankis’ mentality?
HIRDORFF: Ricardas played a good first round against Sam Querrey. Nevertheless, to play Rafa is a different issue. You need to concentrate on your abilities and not worry about history.
UBITENNIS: Nadal was sternly tested during his opening match. Does this in any way give a confidence boost towards Berankis or do you think it is irrelevant?
HIRDORFF: Every match starts at zero. What Rafa played yesterday doesn’t affect Ricardas’ match. Anyway, Rafa won his first round quite solidly against a good upcoming player.
UBITENNIS: Whilst the odds might be against Ricardas, it isn’t impossible that he could defeat Nadal. What will the key areas be for him to focus on during their match? (e.g. return position, use of slice etc).
HIRDORFF: Ricardas needs to focus on his abilities and take his fine form from the first round in this match. Rafa is a complete player, so you need to perform well in all aspects of the game.
UBITENNIS: What is the most difficult thing about playing Nadal on the tour?
HORDORFF: He is a complete player with a lot of special strengths. Strong serve, good backhand, fast, perfect coordinate and no weak parts in his game.
UBITENNIS: Ricardas might be 32 but he has shown some good results on the Tour (runner-up at a Challenger event in Lille and QF in Dubai). Given the trend of players playing later into their careers, is his best yet to come?
HIRDORFF: Ricardas had to deal with a lot of health problems. I am sure that the best part of his career is yet to come for him.
EXCLUSIVE: Ana Ivanovic On Wimbledon Memories, Players To Watch And Her Admiration For Williams
The former world No.1 takes part in a special Q&A with UbiTennis ahead of the Wimbledon Championships.
This year marks the 15th anniversary of Ana Ivanović’s best-ever run at the Wimbledon Championships.
Just weeks after reaching her first major final at the French Open, Ivanović scored back-to-back wins over Nadia Petrova and Nicole Vaidišová (who she saved three match points against) to reach the semi-finals. She was eventually knocked out of the tournament by Venus Williams who went on to clinch the title. In total she played in the Wimbledon main draw 12 times and achieved a win-loss record of 24-12.
Throughout her career Ivanović won 15 WTA titles, including the 2008 French Open. She also reached the final of another eight events. She holds the honors of being the first woman in history to win a major title whilst representing Serbia and the only player from her country to have held the No.1 position on the WTA Tour. Ivanović’s period of 12 weeks at the top is a longer streak than Williams, Garbine Mugurza and Karolina Pliskova.
This December marks the sixth anniversary of when Ivanović announced her retirement from tennis at the age of 29 following a series of physical issues. At the time WTA CEO Steve Simon hailed her as a “true champion and a great ambassador for the sport of women’s tennis.”
Leading up to this year’s Wimbledon Championships, UbiTennis managed to catch up with the former world No.1 who is married to former football star Bastian Schweinsteiger and has two young children. Through an email exchange, she speaks about life as an ex-player and gives her views on the upcoming Wimbledon Championships. She also reveals her desire to remain connected with tennis in the future but would she consider a coaching role on the Tour?
UBITENNIS: This December will mark six years since you announced your retirement. What do you miss the most about playing on the Tour?
IVANOVIĆ: To be honest the most I miss is the excitement of playing at the big courts in front of the fans and crowds. I have many special and unforgettable memories. I miss a lot that feeling. Besides that, the traveling and competing in different countries was always something I enjoyed.
UBITENNIS: Since retiring, how closely do you follow the sport now?
IVANOVIĆ: I still follow – obviously not as close as when I was playing – but I still have some friends on tour, so I like to see how they are doing, and I like to see new faces and to see new exciting players.
UBITENNIS: Wimbledon begins on Monday and you played in the main draw 12 times during your career. What are your happiest memories of the tournament?
IVANOVIĆ: Of course, my happiest memory of Wimbledon is reaching semifinal there, that was definitely a very special year for me. But also, I do remember one very special match for me, I played against Nadia Petrova, we had 7 rain delays, and we played from 11 in the morning until 7pm, and we manage to finish just before another rainstorm. That was definitely a unique experience and something I will always remember.
UBITENNIS: What was the biggest difficulty for you when it came to switching from playing on the clay to grass within such a relatively short time?
IVANOVIĆ: The biggest difficulty for me personally when it comes to switching from clay court to grass court were the movements. Clay court was always my favorite. I have enjoyed moving on clay and sliding which let me feel free. On the grass you sometimes feel like you didn’t have as good grip – at least me personally, so I think that kind of adjustment of timing of the movement was for me the most difficult.
UBITENNIS: This year’s women’s draw is headed by Iga Swiatek who is currently on a 35-match winning streak. How impressed are you by Swiatek and who do you think is her biggest threat at Wimbledon?
IVANOVIĆ: I think Iga has been playing really well, and she is also very composed, I think she handles her nerves well. As we all know, Tennis – or actually every sport – is becoming more and more mental game next to the physical and talent game.
I think maybe Serena has a chance, Ons also, because she uses lots of drop shots, on the grass, that can be tough to play against. As well as Angelique Kerber she loves to play on grass, she won Wimbledon before, so I hope she does well.
UBITENNIS: Wimbledon will see the return of Serena Williams to the tournament. How impressed are you that she continues to play at the age of 40? Has this ever given you the temptation to return to competitive action as you are six years younger than Serena?
IVANOVIĆ: It is amazing to see Serena back, I know she loves to play on the grass. I really admire her for everything she achieved and to still compete at the high level of sport at the age of 40 – it is incredible. I am really looking forward to see how she will do this year. For me personally to come back to competitive sport I don’t see myself in that direction. I have other visions and dreams and something that I want to do, to also give something back to society.
UBITENNIS: As for the men’s draw, who are you most excited about watching? Do you think anybody other than Rafael Nadal and Novak Djokovic could win?
IVANOVIĆ: Novak and Rafa are both playing really well. I think Novak enjoys playing on grass more than Rafa does, and he is defending his title. Obviously, it is always exciting to watch them as they already have so many Grand Slams, and competing for more.
Others than them, there are many interesting players at the moment and I always say that new upcoming players can surprise the top players in early rounds while they are still kind of warming up. Players like Novak and Rafa gain more confidence and strength when they come further and further in the tournament, so it is more difficult for younger players to take them out in the semis or finals especially when it is played best of five sets at the Grand Slams.
UBITENNIS: You had such an impressive career as a tennis player, are you ever tempted to pass on what you learnt to others in the future as either a coach or advisor on the Tour?
IVANOVIĆ: I don’t really see myself as a coach on tour, but I do want to stay involved, because Tennis has been my life. I have been playing since I was five. I am happy to share my experience and give advise but definitely not as a coach.
EXCLUSIVE: Daria Kasatkina’s Coach – Swiatek Will Lose One Day, So Why Not At The French Open?
Following the Kasatkina’s milestone win at Roland Garros, her mentor Carlos Martinez speaks exclusively to Ubitennis.
At the age of 25 Daria Kasatkina is relishing in her best-ever run at a Grand Slam tournament after reaching the semi-finals of the French Open without dropping a set.
Kasatkina, who has been ranked as high as 10th in the world, has been in impressive form throughout the tournament so far after dropping a total of just 14 games in her first four matches. To put that into perspective, only three players have conceded fewer games in the women’s draw to reach the last eight of the French Open since 2000. She encountered a slightly trickier test in Wednesday’s quarter-final where she ousted compatriot Veronika Kudermetova 6-4, 7-6(5). A player who earlier in the clay season was runner-up at the Istanbul Open before going on to win the women’s doubles title in Rome.
The world No.20 is now through to the last four of a major for the first time on her 26th attempt. Overseeing her performance is Spanish Coach Carlos Martinez who has been a fixture in her team for three years. Martinez has a wealth of experience in the sport. Besides being a former professional player himself, he has also guided the likes of Svetlana Kuznetsova, Marc Lopez, Kateryna Kozlova and Feliciano Lopez.
“Dasha is generally doing well in this tournament. She’s managing her emotions very good because it is not easy,” Martinez replied when asked about Kasatkina’s French Open run so far.
“At the beginning of the week she had a very good draw because she played against a lucky loser and then in the second round she played against a qualified ranked 200th in the world. She knew she had to win these two matches and that it is not easy to manage her nerves.’
“From that point she started playing much better. Against (Shelby) Rogers she played a very smart match and the exact same against (Camila) Giorgi. Today (in the quarter-finals) was very emotional for her because she played against a fellow Russian.”
According to data from Flashscore, Kasakina has won between 57% and 76% of her first service points during her five matches played at the French Open. Furthermore, she has managed to save 10 out of 19 break points she has faced so far. Whilst they are not flawless statistics, it is the consistency that is bringing her success.
“She is managing very well. She is not playing unbelievable but she’s making very good decisions,” Martinez explains. “This is the work she has been doing in the last couple of weeks during her clay court preparation. We are very happy with the result.”
“(But) we want more. As I told her the train doesn’t come many times and once it passes you have to then catch it.”
Seeking her place in a Grand Slam final for the first time, Kasatkina next takes on Iga Swiatek. A player who has been her nemesis in recent months. She has already played the world No.1 three times in 2022 and lost all of them in straight sets. On the other hand, Kasatkina did beat the Pole in three sets last year on the grass at Eastbourne.
Undoubtedly she will be the underdog in the semi-final given the dominance by her upcoming opponent in recent weeks. Since 2000, only the Williams sisters have won more matches in a row than Swiatek on the WTA Tour.
“Iga is the player who is in the best shape at the moment. She has won her past 33 matches so it won’t be easy. But the thing I said to Dasha is that one day she has to lose, so why not tomorrow? (semi-finals day),” Martinez said of the upcoming match.
“Dasha has the game to try to win. I think it is going to be a good battle. We have nothing to lose and a lot of things to win. So I think it will be an interesting match and I hope that it is going to be a tough battle.’
There is also an extra incentive for Kasakina to win. Should she progress to the final she will enter the top 10 once again for the first time since January 2019.
(VIDEO EXCLUSIVE) Why Rafael Nadal Faces His Biggest Test Yet
Ajla Tomljanovic reaches the Wimbledon quarter finals for the second consecutive year
WIMBLEDON: Rafael Nadal Coy Over New Injury Speculation
WIMBLEDON: Simona Halep Impresses After Troublesome Physical, Mental Battle
Nick Kyrgios Was Once Forced To Leave Pub On Same Day As Major Wimbledon Match
REPORT: Rafael Nadal And Wife Mery Expecting First Child
Wimbledon Shocker: Stefanos Tsitsipas Accuses Kyrgios Of Bullying
Andy Murray Cautiously Optimistic About Recovering From Injury In Time For Wimbledon
REPORT: Alexander Zverev To Be Sidelined From Tour For Up To Two Months
Novak Djokovic, Carlos Alcaraz Set To Skip Pre-Wimbledon Tournaments
(VIDEO EXCLUSIVE) Why Rafael Nadal Faces His Biggest Test Yet
(VIDEO) Day 7 at Wimbledon: Jannik Sinner Stuns Alcaraz, Djokovic Fights Back
(VIDEO) Nick Kyrgios And Stefanos Tsitsipas’ Controversial Contest Headlines Day Six At Wimbledon
US Open, Steve Flink: “Djokovic’s loss had more to do with fatigue than pressure”
US Open, Steve Flink on the Murray-Tsitsipas Controversy
ATP2 days ago
Wimbledon Shocker: Stefanos Tsitsipas Accuses Kyrgios Of Bullying
ATP2 days ago
Rafael Nadal Apologizes To Opponent After Wimbledon Win
Latest news3 days ago
Iga Swiatek Explains Why She Is Unsurprised by Wimbledon Exit
Latest news3 days ago
French Veteran Alize Cornet Stuns No.1 Swiatek At Wimbledon
Latest news3 days ago
Accommodation Mishap Proves Problematic For Ajla Tomljanović At Wimbledon
ATP2 days ago
Roger Federer Hopes To Play One Last Wimbledon As Icons Mark Center Court Anniversary
Focus2 days ago
Wimbledon Daily Preview: The First Sunday of Wimbledon is No Longer A Day of Rest
Hot Topics2 days ago
(EXCLUSIVE) Mats Wilander on Sinner’s Chances of Beating Alcaraz, Kyrgios’ Antics At Wimbledon