Ash Barty Investigated By Watchdog For Drinking A Beer After Australian Open Win - UBITENNIS
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Ash Barty Investigated By Watchdog For Drinking A Beer After Australian Open Win

Barty’s decision to have a drink after winning her home Grand Slam hasn’t gone down too well with everybody…

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Image via https://twitter.com/AustralianOpen

Ash Barty’s historic achievement at the Australian Open was widely celebrated by many but it appears that not everybody was happy with one of the ways the tennis star chose to celebrate.

The world No.1 defeated Danielle Collins to become the first home player to win the women’s title since 1978. Throughout the tournament she didn’t drop a single set en route to claiming her third major title at the age of 25.

During the trophy ceremony there were plenty of cheers and tears from those watching from the stands in the Rod Laver Arena. During the celebrations Barty was offered a beer by former player and friend Casey Dellacqua. On TV she opened the beer before saying “I’m a Corona girl” in reference to the brand she was drinking.

Whilst Barty’s beer drinking appears to be harmless fun, not everybody was happy with it. Astonishingly a complaint over Barty’s ‘behaviour’ was recently made to the Alcohol Beverages Advertising Code (ABAC). An agency who is responsible for content and placement of alcohol marketing in Australia.

In the letter, which was sent on January 31st, the tennis star is accused of ‘glorifying alcohol’ and taking part in a publicity stunt to promote Corona.

There was a large, nicely presented display of Peroni and Corona beers in the TV interview with Ash Barty who just won the tennis final. The host asked the player which beer she would like. All panel members proceeded to drink the beers, mentioning the brand names whilst doing it,” the complaint reads.
“I think the segment glorified and glamorised alcohol and was very deceptive if it was indeed a paid promotion. Why else are they doing it if it wasn’t a paid stunt? It’s poor when many children were up watching the final and Ash Barty is a role model for many girls too.”

As part of its protocol, the ABAC had to conduct their own investigation into the matter due to the nature of the complaint. Carlton & United Breweries said that they do not have a commercial partnership relating to the promotion of products on Channel 9 during the broadcast of the women’s Australian Open final. Furthermore Peroni, who is the official beer partner of the Grad Slam, did not have an agreement related to product placement in post-match interviews.

“Given there is no such product placement arrangement in place, the interview does not meet the definition of a Marketing Communication under the ABAC.” A ruling outlined.

The watchdog also points out that “Not every reference to alcohol in everyday life is ‘alcohol marketing” as they dismissed the complaint. Furthermore, the video of Barty drinking a beer was at 9:30PM which is at a time where alcohol adverts are allowed to be broadcasted on TV.

“Many Australians enjoy drinking beer responsibly, and we reject the notion that depicting panellists taking moderate sips of beer on television in any way constitutes irresponsible or offensive behaviour,” the ABAC concludes.

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World No.634 Laura Samson Reaches First WTA Quarter-Final At 16

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Laura Samon - image via itftennis.com/ photo credi: Manuel Queimadelos

Laura Samson has become the first player born in 2008 to reach the quarter-finals of a WTA event after producing a surprise win on Tuesday. 

The 16-year-old wildcard stunned second seed Katerina Siniakova 1-6, 7-5, 6-3, in the second round at the Prague Open. Her triumph occurred a day after she dropped just two games against Tara Wurth in her opening match. This week is Samson’s Tour debut after playing 10 events on the lower-level ITF circuit. 

“I’m extremely surprised,” she said during her on-court interview after beating Siniakova. “I didn’t go into it as favorite. I’m so proud of myself and I hope I will continue to play like this. As I was going into the second set I thought, ‘I have nothing to lose, I didn’t play good in the first set.’ I’m not really sure when [I thought I could win], I just believed myself in the third set.” 

Samson is the latest Czech player to break through following a sucessful junior career. Last year she won the Wimbledon girls’ doubles title and was runner-up in the French Open singles tournament in June. She is currently No.3 in the ITF junior rankings but has been ranked as high as No.1. 

Earlier this year, Samson decided to change her name on the Tour by dropping the last three letters (ova). The reason why she did so was to avoid getting confused with another player. 

“I first noticed it last year, there was a problem that I was getting strings (the) of Lyudmila Samsonova,” she told tenisovysvet.cz.

“I also talked about it with her and, for example, according to the schedule, she also sometimes thought she was playing, but it was me,” 

“I would have liked the ending -ová, but unfortunately it turned out like this.”

The teenager will next take on world No.248 Oksana Selekhmeteva with the winner of that match progressing to their first WTA semi-final.  21-year-old Selekhmeteva is a former top 10 junior player who came through two rounds of qualifying to reach the main draw. She is a two-time junior Grand Slam champion in doubles. 

There are five seeds remaining in the tournament, including top seed Linda Nosková who will play Germany’s Ella Seidel in her next match. 

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Alex De Minaur Overcomes Injury To Fulfil Olympic Dream

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ASlex de Minaur - Roland Garros 2022 (foto Roberto dell'Olivo)

Alex de Minaur says it is a ‘dream come true’ for him to represent Australia in the Olympic Games after missing the event three years ago.

The world No.6 had been in a race against time to be fit for the Olympic tennis event after suffering an agonising injury setback at Wimbledon earlier this month. At the All England Club de Minaur reached the quarter-final stage for the first time and was set to take on Novak Djokovic. However, he was forced to withdraw from the match after tearing the fibre cartilage in his hip region after suffering a ‘freak’ injury. At the time of the announcement, it was estimated that he would be sidelined from the Tour for three to six weeks. 

However, the 25-year-old appears to have recovered fairly quickly in time for Paris with the tennis tournament starting on Saturday. It will be de Minaur’s debut in the Olympics after he was forced to pull out of the Tokyo Games due to a positive COVID-19 test. 

“To finally be able to represent Australia in the Olympics is a dream come true,” he wrote on Instagram on Tuesday morning.

“I’m very passionate when I play for my country and wear the green and gold, so this is another one of those moments. 

“I’m extremely excited to lace up for Paris 2024.”

De Minaur is bidding to become the first male player from his country to win an Olympic medal in the singles event. He has already won two ATP titles this year in Alcapulco and s-Hertogenbosch. Since the start of January, he has won five out of 11 meetings against top 10 players. 

“It’s really great news – we’re actually expecting Alex to arrive in the village ahead of the official draw (on Thursday) and we know he’s been working with his rehab team quite extensively since the conclusion of Wimbledon,” Australian chef de mission Anna Meares told the Australian Associated Press (AAP).

“He’s hungry to be here, he wants to be a part of this team and we will offer as much support as we can in that process.

“He’s coming – we will wait to see that process. He still has time … injury can be a really stressful thing for an athlete and the more you rush it, the more problems you can potentially cause.

“We’re leaving it in the hands of Alex and his rehabilitation team … it will be a decision purely by them.” 

De Minaur is one of five Australian men playing in the Paris Olympics. The others are Alexei Popyrin, Matthew Ebden, John Peers and Rinky Hijikata. 

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Wrist Injury Threatening To End Holger Rune’s Olympic Dream

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Holger Rune will have a second medical opinion on Monday before deciding if he is fit enough to play at the Olympic Games, according to his team. 

The Danish world No.17 recently retired from his quarter-final match at the Hamburg Open due to a knee injury. The hope at the time was that his withdrawal would be just a precautionary measure ahead of the Olympics. However, he is also dealing with a second issue that appears to be more serious.

According to TV 2 Sport, Rune has been struggling with a wrist issue and underwent a scan on Sunday which his mother Aneke says ‘doesn’t look promising.’ Aneke is also the manager of her son’s career. Rune’s Olympic dreams now rest on the outcome of a second medical expert that he will visit tomorrow who has a better understanding of the sport. 

“Unfortunately, it does not look promising after the first medical opinion after the review of the scan of the wrist,” Aneke Rune told TV 2 Sport.

“We are waiting for two tennis-specific doctors who will give a second opinion tomorrow (Monday). Tennis wrists look different from regular wrists, so we’ll hold out hope for one more day.” 

Rune is one of three Danish players entered into the Olympic tennis event along with Caroline Wozniacki and Clara Tauson. The country has only won one medal in tennis before which was at the 1912 Games when Sofie Castenschiold won silver in the women’s indoor singles event. 

So far this season, the 21-year-old has won 27 matches on the Tour but is yet to claim a title. He reached the final of the Brisbane International and then the semi-finals of three more events. In the Grand Slams, he made it to the fourth round of the French Open and Wimbledon. 

It is not known when a final decision regarding Rune’s participation in Paris will be made.

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