The ATP and Peugeot announced a new global partnership which starts in 2016. Peugeot will become the Official Car of the ATP World Tour at more than 20 ATP Tour Tournaments. More than 500 vehicles will provide first class transportation for players, officials and VIPs and the general public across the events.
Peugeot has been involved in tennis for more than three decades. Novak Djokovic, David Ferrer, Juan Martin Del Potro, David Goffin, Jeremy Chardy, Benoit Paire, Tommy Robredo and Gilles Simon are among the ambassadors
A special mini tennis court on the Champs Elysées in Paris during the week of the BNP Parisbas Master 1000 tournament in Paris Bercy sets the scene as the ATP and Peugeot announce a new global partnership.
“Peugeot has a rich in our history and this long-term partnership with the ATP World Tour will cement their position as the preeminent car brand in tennis”, said ATP Executive Chairman and President Chris Kermode.
“Peugeot shares tennis’values of performance, innovation and elegance. These are the same values that we aim to share with our clients”, said Maxime Picat, Peugeot CEO
